An Evolving Industry Gives Rise to a Company-Wide Evolution
When looking for the origin of trade shows, most sources cite events starting as early as 3000 BC in the Middle East. The world’s first recognized trade show, The Great Exhibition, made its debut in England in 1851 with over 100,000 exhibits. In the nearly two centuries since then, the live event industry has continued […]
Tips for Effective Exhibit Design
Everyone wants their exhibit to stand out on the show floor and to capture the attention of attendees, but making that happen is a big task. Effective exhibit design is both a strategic and creative process that can require collaboration between multiple teams, including your exhibit vendor. Our team has put together a list of […]
Understanding Show Exhibit Space Options
You finally found the perfect event to showcase your products, secured your booth space, and now need to build (or fit) your exhibit to the available space. Many times, clients come to us without fully understanding the unique layout options and booth types various shows offer, and consequently find their vision needs a bit of […]
A Guide to Budgeting for Trade Shows
One of the most asked questions in the live event space is how much will it cost to attend shows. While this can vary from show to show and location to location, there are some general guidelines to keep in mind when planning your budget. Booth Space Fees (30%) This is the cost for actual […]
Nationwide Displays & Bill Griffith – An American Success Story
You know the scene by heart because it’s imprinted onto our collective retinas: ghost images of Hopper’s Nighthawks, Coppola’s The Godfather, O’Neil’s Brighton Beach Memoirs… It’s Brooklyn long before the waves of the yupster invasion. It’s a Bed-Stuy corner of Atlantic Avenue. It’s 1961, three in the morning. Kennedy has just been inaugurated. The cold […]
Navigating the Current Supply Chain Impact on Trade Shows
Are you surprised by the cost of executing your tradeshow now that in-person events have returned? We understand. The industry is experiencing unprecedented challenges in labor and material shortages. Exhibit companies are adjusting to operate knowing common items may not be as readily available as they were pre-pandemic. With that in mind, here are some […]
The Positive Return of In-Person Events
The fall trade show calendar is full again this year, and the team at Nationwide 360 couldn’t be happier to be back on the expo floor celebrating the positive return of in-person events. With six decades of experience under our belt, we wanted to share our thoughts and observations from recent shows and our outlook […]
Redesign or Refurbish, What Fits Your Needs?
Now that trade shows have returned, you are most likely thinking about the impact of your company’s presence on the show floor. The most important component of this is your trade show booth. Many companies have found that their brands have changed since their last in-person event. This has created the need to update the […]
Is a Hybrid Exhibit Show Strategy Right for You?
The pandemic has taught us the importance of prioritizing trade show strategy flexibility. A new way to do this is to think beyond traditional face-to-face meetings. What does it look like when we merge in-person events with online virtual platforms? As people return to the show floor, we see the potential of employing a hybrid […]
Physical Shows are Coming Back! How Do I Prepare?
Seeing tradeshows and events returning to convention centers across the country has no doubt been a feeling of relief for many companies. The ability to showcase products and services once again in a real-time, face-to-face environment is something that we have all been waiting for. How to make that transition has left some trade show […]
