Is a Hybrid Exhibit Show Strategy Right for You?

Woman typing on a computer

The pandemic has taught us the importance of prioritizing trade show strategy flexibility.  A new way to do this is to think beyond traditional face-to-face meetings. What does it look like when we merge in-person events with online virtual platforms? As people return to the show floor, we see the potential of employing a hybrid […]

Physical Shows are Coming Back! How Do I Prepare?

Visitors at the Source Atlantique Exhibit.

Seeing tradeshows and events returning to convention centers across the country has no doubt been a feeling of relief for many companies.  The ability to showcase products and services once again in a real-time, face-to-face environment is something that we have all been waiting for.  How to make that transition has left some trade show […]

Virtual Exhibits and Virtual Events – What Does My Company Need?

Woman using VR goggles

By now, you have certainly heard the buzz about Virtual Events.  One of the biggest questions we have received since stepping into this new product line is, What is the difference between a Virtual Event and Virtual Exhibit and how do either help my business?  With over 60 years experience in designing and building cutting […]

Transforming Our Business in a COVID World

Mand and woman standing by a divider

It is hard to believe that Nationwide 360 has been a proud partner to businesses for their trade show needs for over 60 years.  Over that time, we have seen our share of challenges, unexpected environments and situations that have required us to think outside the box.  However, nothing, absolutely nothing has challenged our business, […]

Oaks and Diamonds – Dealing with Professional Pressure

Picture of Uber Eats exhibit

Whenever I get the opportunity to make a contribution to the Nationwide 360 blog series, I usually start by looking for a quote to set the tone of the piece. These sometimes clever quips are usually light and airy, but the first kernel of wisdom that popped up in a search while preparing for the […]

Four Times it Makes More Sense to Rent a Display

Picture of Uber Eats display

Purchasing a custom display for trade shows is ideal in many situations, but there are also instances when it makes more sense to rent — when you’re on a super tight schedule, for example. Here are four other situations where renting a display is a good option: You’d like greater flexibility to change the branding […]

Why Trade Shows and Events Are Perfect for Launching New Products

Image of the Good Catch trade show exhibit

Research suggests that about 80% of exhibitors at trade shows are there to spotlight products, many of which are hitting the market for the first time. That’s why it makes perfect sense to choose a trade show as the place for launching your new product or service. There are many benefits to doing this. We’ll […]

The Annual Toy Fair and the Importance of Play

Picture of toys

By Steve Griffith I like to think of the trade show industry as a close cousin to show business. Some aspects of what we do on a daily basis make the analogy fairly obvious. There’s the hustle-bustle, mad dash of the production itself, of course. That is, all the behind-the-scenes efforts of a large crew […]

The Winter Fancy Food Show Wrap-Up

Source Atlantique booth at Winter Fancy Food Show

The year is still new, and we’ve already wrapped up one of our biggest and most exciting shows of the year – the 2018 Winter Fancy Food Show where we were once again one of the leading exhibit and services providers on the show floor. It was a thrilling experience to see months of hard […]