Product View of Parkell's Island Exhibit at the Greater NY Dental Show


Project Type

Custom Exhibit





Our Challenge

Parkell manufactures a variety of high quality, top performing dental tools, devices and materials for the problem solving dental professional. They needed an exhibit to help convey that message to attendees at the multiple dental shows at which they exhibit every year. They entrusted us with the task.

Our Solution

Incorporating multiple brands in one space is always a bit of a trick to pull off. Here, the key elements are the color-tunable lighting accents. These can be adjusted to reflect the brand currently occupying the respective work spaces. While the colors set them apart, the similarity of the architectural forms ties lends a cohesivity. An easily updated SEG fabric graphic in each area also provides for the versatility required.

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