Sweet Moments: Our Take on Sweets & Snacks

Smarties Exhibit at Sweets and Snacks View 3

When it comes to launching buzzworthy treats and stirring up serious snack envy, the Sweets & Snacks Expo is basically the Candyland of trade shows. It’s where brands bring their boldest bites, sugar highs are inevitable, and hype is the name of the game. We’re dishing the sweet scoop on why this show is one of our faves—and sharing a few drool-worthy exhibits we’ve sprinkled across the show floor over the years.

Why Exhibit at Sweets & Snacks?

If you’re in the snack biz, this show is your ultimate stage. It’s where the biggest and brightest get noticed, social moments get shared, and brand love gets real. Exhibiting here isn’t just about having a booth—it’s about making an impression.

Here’s an inside scoop on why this show is an absolute must for your brand:

  • 15,000 + attendees fueling the snack frenzy
  • 1,200 + exhibitors dishing out everything from sweet treats to savory snacks
  • 210,000 square feet of flavor-packed show floor (we’re talking a lot of candy)
  • 80 + countries represented – because good snacks know no borders

 

If that doesn’t make your mouth water, we don’t know what will.

Top reasons to exhibit:

  • Introduce new products to top buyers
  • Increase brand visibility in a competitive market
  • Create shareable, immersive experiences that drive ROI
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