And just like that, Natural Products Expo West 2025 is in the books! Nearly 70,000 attendees and 3,200 exhibitors packed the Anaheim Convention Center, all on a mission to explore the latest and greatest in natural, organic, and healthy products. Our crew was in the thick of it, making magic happen for some seriously eye-catching exhibits and, of course, sneaking in a few (okay, more than a few) product samples along the way.
From brand-new builds to fresh takes on old favorites, here’s a look at how we helped some of the biggest names in the biz steal the show. Check out our highlight reel and featured exhibits for all the deets.
Mixing It Up with Skinny Mixes
Skinny Mixes made a splash with their brand-new 10×20 exhibit, proving that great design—like a great cocktail—is all about balance. Sleek, stylish, and perfect for mixing (yep, we went there) and mingling, this booth showcased their naturally sweetened syrups in a space as refreshing as their drinks.
Panos’ Main Character Moment
Panos came in big this year with a 20 x 20 island booth that demanded attention. Every brand got its own spotlight, every product told a story, and the entire setup had major “you can’t sit with us” energy (but, like, in the best way).
FAGE: New Look, Same Iconic Taste
Our longtime friends at FAGE got a facelift at Expo West! We freshened up their signature booth with some sleek upgrades—because while you don’t mess with a classic, a little refresh can make all the difference.
UNFI: A Whole Lot of Goodness in One Place
Walking into UNFI’s booth wasn’t just a visit—it was a vibe. Their signature leaf logo set the stage for a bold, immersive experience, complete with eye-catching architecture, massive illuminated branding, and content-synced video monitors bringing their mission to life. Oh, and the sampling stations? Let’s just say they kept the crowd coming back for more.
Good Good: All the Sweetness, None of the Sugar
Good Good turned up the charm with a booth as bold and vibrant as their no-added-sugar treats. Eye-popping wall graphics seamlessly blended into custom vinyl flooring, while accent lighting made sure their products got the spotlight they deserved. The result? A sugar-free wonderland that had everyone stopping for a taste (or two)..
KeHE: Bright Ideas & Cozy Conversations
KeHE understands that at trade shows, it’s all about the experience. Their booth featured illuminated signage, overhead logos, and comfy seating—a triple threat for attracting and keeping attendees engaged. Because let’s be real, after a few hours on the show floor, a good chair is worth its weight in gold.
Looking Ahead to Natural Products Expo West 2025
And that’s just a taste (literally) of our time at NPEW 2025! If you’re planning to hit the show floor next year, let’s chat. We’d love to show you how we can make your brand stand out—no four-leaf clover required.
