By Karen Johnson, Senior Account Manager

I couldn’t be more excited about the upcoming Natural Products Expo West (NPEW) and here’s why. I joined the team at Nationwide 360 in April of 2017 and immediately knew I was in the right place. When a foodie comes on board with a company with such a large presence at food and natural product shows, there’s an instant connection. When a vegan comes on board with a company whose clients also fit into the natural products category, the connection turns to passion.

In addition to building my relationships with amazing clients who have trusted Nationwide to design, build, and maintain their exhibits, some for as many as 10-30 years, I’ve also been focusing on creating new relationships with companies whose lifestyles are well aligned with mine. The missions of many of our clients, new and old, resonate with me so strongly. Those of you who are involved in the world of trade shows know how much work goes into every show, every exhibit, every detail. But when you connect on a deeper level with the clients you are working for, you sometimes forget that this is a job. There’s something very special about walking the show floor and seeing so many vegan-friendly companies. It reminds me that I am part of something important, that Nationwide 360 is part of something big.

This year at NPEW, we are supporting almost 30 exhibitors on the show floor! We are excited to be debuting new custom exhibits for four new clients – Good Catch (Booth N1918), Ripple (via VMG-Creative, Booth N946), The Daily Crave (Booth AZ7), and Chosen Foods (Booth 5361), as well as new custom exhibits for existing clients Materne (GoGo squeeZ Booth 5492) and Sir Kensington’s (Booth 5571).

I’m very excited, both personally and professionally, to be at NPEW this year. If you’re planning to be at the show and would like to discuss future opportunities, please call me at 631.255.3551 or email me. I hope to see you there!